01 · INNOVATE
Rapid Prototyping
Create an iterative process to visualize what an application will look like in order to get feedback and validation from stakeholders
ima360 value framework
INNOVATE
Continuous AI and automation innovation, from Agentforce opportunities to focused experiments and practical adoption.
INNOVATE · The ima360 Value Framework
Find the next opportunity
02 · INNOVATE
User/Customer Research
Understand user/customer behaviours, needs and motivations through a variety of observation and feedback techniques
03 · INNOVATE
Innovation & Art of the Possible
Identify experiments that yield greater value than the cost required to run them, creating new value opportunities, and address real business challenges
04 · INNOVATE
Backlog Prioritization
Create criteria to prioritise new projects, enhancements and bug fixes based on customer value, speed and adaptability
05 · INNOVATE
Experimentation
Stand up an hypothesis-based iteration process for testing out new technologies, processes, and marketing strategies with Design Thinking